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Evaluating the media: Social media has the casting vote

PR geekiness - the tools & techniques to gain insights from PR exposure

Monday, May 14, 2007

Social media has the casting vote

The BBC, John Sweeney / Church of Scientology story is assuming a level of interest largely as a result of various clips being posted by the relevant proponents on YouTube. For the record you can see the clip here. A kinda bazaar place for a PR battle, particularly when it is free for anyone to post a comment under the clip.


Anonymous sad said...

ehhh.. youtube :/

12:39 pm


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