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Evaluating the media: Google wades in

PR geekiness - the tools & techniques to gain insights from PR exposure

Tuesday, June 24, 2008

Google wades in

This in the Huffington Post confirms that Google is trying to steal in on the online measurement space. Their free offering is bound to rattle comScore and Nielsen and I wonder if they are going to try and put any measure on the great online questions of authority or engagement...?


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