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Evaluating the media: Acceptance onto CIPR Partnership Scheme

PR geekiness - the tools & techniques to gain insights from PR exposure

Thursday, September 21, 2006

Acceptance onto CIPR Partnership Scheme

The creation of a research/consultancy business is never something that can be done overnight. Also being away from the industry for a year doesn’t help, however after 18 months Media Evaluation Research is increasing its number of clients and doing more work for its existing client base.

Recently the agency has been accepted on to be Chartered Institute of Public Relations Partnership Scheme, alongside Ipsos MORI, Precise Media and PR Week.

Ann Mealor, Deputy Director General of the CIPR said:

“We are delighted that Media Evaluation Research has joined our Partner Scheme and shown its commitment to the industry and the Institute in this way. Media Evaluation Research is a leader in its field and has contributed to the development of the PR profession. We are very pleased with this association."


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